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Wednesday, 22 July 2015

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Integrate Our website on Social networking sites

Social networking sites or Social media is one of the main activities people take part in online. Syncing a social media experience with the products or services your e-commerce store offers can help drive added value to your audience and paying customers a like.

F-Commerce, which often stood for Facebook commerce in relation to Facebook storefronts, was a notable failed attempt at syncing e-commerce and Facebook because the context of its use was incorrect. People didn’t want to shop on a Facebook page of their favorite brand because they were interested in browsing through photos, interacting with friends, commenting on your page’s content, and leaving customer feedback on your wall, among other activities.
  • Integrate all above social networking site in to the website with direct sharing option
six ways to effectively add social media to your website:
1. Place Share Plugins on Product Pages

To add these plugins to your e-commerce store, visit the plugins or social buttons section of each major social platform you’re interested in integrating with your product pages. It’s recommended that you only select a few social plugins to your product pages.
The resources for the most widely used social plugins on e-commerce
sites can be found here:

- Facebook Plugins
- Twitter Plugins
- Pinterest Plugins
- Google+ Plugins

 socialnetworkintegrate

 

2. Share User-generated Social Content Onsite
Most content about your business is generated by fans sharing photos, video and text updates about your products or service, regardless if this content is positive or negative. One way to take advantage of the positive user-generated content about your brand is by highlighting it in an engaging way on your website.

3. Offer Social Sign-In
Visitors to your e-commerce store can create an account on your website to access their profile, view their purchase history, begin filling their cart, make a purchase, and perform a few other functions. Social sign-in allows a user that’s already signed into a particular social channel to sign into your website using that channel’s sign-in feature, eliminating the need to enter your username and password.

4. Use Social Based Comment Systems
Social based comment systems like Facebook comments, Livefyre, or Disqus are robust tools for making the experience of commenting on content and having conversations with other commenters more engaging and credible through social verification and amplification on an e-commerce site. Often found on the blog of an e-commerce store, these socially fueled comment systems require commenters to synch one of their social accounts to the tool so there is an genuine profile linked to your identity as a commenter.

5. Remind Users to Share Across Key Steps of the Buying Process
f done correctly the integration of social media across the entire experience of an e-commerce store can increase the likelihood others will follow in the footsteps of your current customers from the actions they see published on social media. It is very important not to annoy users across social media by over publishing the actions occurring on your website. Focus on reaching a healthy balance of sharing the interesting activities of your web visitors and providing value to users that may see that content on one of their social feeds.

6. Show What Products Are Trending Socially
Some of your products are more innately social than others when it comes to people being interested in sharing them with their network on Facebook, Twitter, or elsewhere. Of the products that do consistently get shared across social media, it is important to highlight this information for both your visitors and your company. This can be achieved through the addition of a ‘popular product feed’ on your website that allows your potential customers to see what’s trending among your product assortment and help your business better understand what to products perform more effectively on social media.

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